Founded in 2014, Circles is a global technology company reimagining the telco industry with its innovative SaaS platform, empowering telco operators worldwide to effortlessly launch innovative digital brands or refresh existing ones, accelerating their transformation into techcos.
Today, Circles partners with leading telco operators across 14 countries and 6 continents, including KDDI Corporation, Etisalat Group (e&), AT&T, and Telkomsel, creating blueprints for future telco and digital experiences enjoyed by millions of consumers globally.Besides its SaaS business, Circles operates two distinct businesses:
Circles is backed by renowned global investors, including Peak XV Partners (formerly Sequoia),Warburg Pincus, Founders Fund, and EDBI (the investment arm of the Singapore EconomicDevelopment Board), with a track record of backing industry challengers.
The ability to swiftly develop and launch unique services, both within and independent of the KDDI ecosystem, empowered KDDI to boldly launch its first-ever digital telco brand.
The joint venture with Circles has played a crucial role in achieving our strategic objectives. Onic’s success reflects the synergy between e& International’s market leadership and Circles’ technological innovation. We are enthusiastic about continuing this journey and delivering even greater value to our customers in Pakistan and the region.
With Circles, we are driving innovation, disruption and agility in developing new telco apps and digital services. We have redefined what is possible, setting a new standard for delivering exceptional customer experiences and creating cutting-edge solutions that bridge telecom and technology. Our partnership is testament to the power of collaboration and our shared vision to lead in the telco-techco transformation.
We’re stepping up the game by changing the status quo. It’s time to truly offer customers what they need, which prompted us to reach out to Circles given their expertise in pioneering customer-first, well-loved digital telco brands. This is not just about offering seamless digital experiences to our customers, but also about reimagining how telcos can elevate everyday life
Give power back to customers with innovative products.
Transform the telco business model & industry economics via scalable outcomes.
Help our people achieve their greatest growth & greatest impact.
We are proud to be recognized for our innovative practices and world class customer service.
Most Trusted Mobile Plan Providers
Travel Product of the Year - Circles Life Singapore’s travel lifestyle app, Jetpac
GOLD
Best Rewards & Recognition
Marketing & Brand Initiative of the Year - Circles Life Australia (‘Big Freeze’ campaign)
GOLD
Best Onboarding Experience
SILVER
Excellence in Crisis Management & Recovery
Singapore’s Best Customer Service
Most Effective Use – Video (Campaign: More Than Any Number / Bump Creative Clump)
BRONZE
Excellence in Talent Acquisition
Most Trusted Mobile Plan Providers
Travel Product of the Year - Circles Life Singapore’s travel lifestyle app, Jetpac
GOLD
Best Rewards & Recognition
Singapore’s Best Customer Service
BRONZE
Excellence in Talent Acquisition
Marketing & Brand Initiative of the Year - Circles Life Australia (‘Big Freeze’ campaign)
GOLD
Best Onboarding Experience
SILVER
Excellence in Crisis Management & Recovery
Most Effective Use – Video (Campaign: More Than Any Number / Bump Creative Clump)
Circles was born
Launch of Circles.Life Singapore, 100% digital telco
Circles.Life expands to Australia
Launches povo2.0 with KDDI (Japan)
Opens Singapore R&D Center
Forms joint venture with e& International
Our investors play a pivotal role in fueling our growth and success, contributing valuable support and expertise to drive innovation and achieve our strategic goals.
It’s time for Telcos to change. Join us as we build the Techco of the future.